Are you tired of feeling like you’re missing critical information from customer phone calls? Do you wish you could have a better understanding of how your employees are handling customer interactions? Look no further!
Here are the top benefits of the call recording Customer Relationship Management (CRM) system you’ve been searching for.
- Which could help you gather insights from the previously made calls and improve your customer’s experience.
- Could make learning a blissful experience for new joiners. And,
- Improve the efficiency of each sales rep helping you close more deals and skyrocket sales!! Not something extraordinary, but simply your ability to effortlessly track and maintain the recording of each and every call made by your entire team.
Well, below is a list of workflows that prove why every sales team needs a CRM with a call recording feature.
What are the Benefits of the Call Recording Feature in CRM?
Team Accountability
If you want to make sure your team members are doing well, you’ll have to monitor each and every one of them.
Otherwise, it’s very easy for them to tell you, ‘I tried my best, yet the prospect didn’t seem convinced.’
Also, you can’t sit next to your team members while they make calls as you’ve got other important things to do.

So here, the call recording feature acts as your eyes and ears, monitoring every call. You can listen to every call recording and see where your team members screwed.
Recorded calls hold people accountable for the words and promises they make. People instead of sneaking out, try to come up with a solution.
This might not have been the case, had they known that nobody was there to audit their calls. Because, yes they did their job of connecting with the specified number of leads for the day.Training of current and future sales force. Every time a new salesperson joins in, the most challenging job is to train him because it takes time and effort.
For rookie salespeople, call recordings are an excellent resource.
When you hire new recruits, you want to make sure they don’t screw up, and instead help the company close more deals.
Sales reps and leaders can refer to the most successful or failed sales call recordings and transcripts while training new employees or guiding the current ones. The recorded calls will help in improving the sales process, customizing pitches, writing sales scripts, and experimenting with what method is most effective in converting prospects.
QA & Benchmarking
What’s the hardest thing to do when an employee has 0 sales in a week but says – “I was working throughout the day taking calls every day.”
As a business owner, the most challenging thing is to convince him that he is actually not working. And if you argue with him it spoils the environment of the company.
The best solution is to implement accurate call tracking from TeleCRM and show him the call recordings. Better yet you don’t even need to. He himself knows that every call is being recorded!
Record keeping for liability management
Imagine a scenario where a pesky customer jumps back one year later and asks for a refund saying that you had promised him that refund.
If you don’t have the call recordings good luck convincing the customer. But if you do, you simply have to send him the recording of the call.
Obviously, without an automated system, it’s impossible to manage logs, especially old logs. But with a simple few steps, you can set up a call regarding firing the entire team, and stop worrying forever.
Referencing for customer delight
What happens when a customer publically posts an angry review? If you don’t have the recordings and all the relevant data then nothing because you just go to him begging to remove the review.
But if you have all the relevant data stored in one place along with the call recordings then you can refer to those recordings and find out why he got pissed and how you can actually turn this crisis into an opportunity and delight that particular customer so that he not only stays with you but also changes the negative review to positive and start referring people to you.
The kind of people who are super angry at you are the easiest targets to turn into brand loyalists and fans because they are angry so you have complete attention! You can use that attention to delight them and win them back.
Insights for future sales strategy development
What’s the best way to get the right customers? You have to analyze your existing customers and find out the best customers among them. Then you have to map out their journey,
– What did they start looking for?
– How did they find you?
– Are there more people like them?
– Where do they hang out and how can you get in touch?
Good luck analyzing all this unless you have a very accurate system for looking at all the data along with call logs, etc.
How you can set up the call recording feature inside TeleCRM in less than 5 minutes:
To get an overview of your callers and see how are they interacting with your leads. You can see exact call durations and call recordings so you know exactly what is going on in your team. How to set up the call-tracking feature? Read here.
With TeleCRM, you can choose which calls you want to be tracked by the app and ignore your personal calls.
PS: Book a free demo with us to see how to accurately track your team members.
Conclusion
Most of the time you don’t have the option of recording every sales call. Especially if you are managing a small sales team and don’t have an extensive set-up like VOIP services etc.
But as we saw in this article the benefits of call recording CRM, and with TeleCRM, you can set up a call recording feature quite easily, The pricing is very competitive and it comes with all the other features packed in.